CV International Marketing, Strategy or Business Director / VP - CV n° 5820

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International Marketing, Strategy or Business Dir.

Numéro : 5820
Inscrit le 27/08/2014

Disponibilité : immédiate
Dernière connexion : 19/09/2014
Dernière modification : 19/09/2014
 
M. Renaud

Tél .
92100 Boulogne Billancourt
CV WORD DISPONIBLE

 

 
Statut : Job
Niveau du diplome : bac + 5
Années d'experiences : 15 ans et plus
 
Experience
 2009 – Present General Electric - Energy - $ 55 B - 85 000 People



Since 2013: Worldwide Marketing & Strategy Director for Grid Automation - Asia,

EMEA, LA & NA

Lead all marketing, strategy & communication activities of a global $ 1.4 B business

in T&D sector with 25 people,

- Create new market intelligence from innovative market sizing & trends leading to

clear business focus,

- Build demand generation program through product & service segmentation &

focus generating $12 M/y,

- Develop communication & event global plan from customer needs & focus to $ 5.0

M/y & 20% reduction,

- Drive new industrial offer development allowing plug & play with innovative

market launch bringing $ 2.5 M,

- Design Get Well plan to regain Top 20 lost customers & enter Top 20 major

accounts yielding $ 45 M/y



2009 - 2013: Marketing, Strategy & Communication Director - Digital Energy - EMEA

& India

Managed all marketing, strategy & communication activities of a $ 600 M region

with 5 people & $ 1.0 M budget,

- Developed region focus based on new market approach leading to operational

plan with 12% annual growth,

- Created product prioritization tool based on all regional needs, generating clear

road map & +20% new offer,

- Set up & implemented Smart Grid modular offer with customer driven value

propositions yielding $ 25 M/y,

- Led thought leadership with country regulator & administration and EU

Commission for +100% presence.





2006 – 2009 AREVA Transmission & Distribution - € 4.5 Billion - 12 500 People



2006 - 2009: Worldwide Marketing Director - Automation BU - Asia, India, EMEA,

LA & NA

Led with 20 engineers & € 1.5 M budget all strategy & marketing activities of a

worldwide € 750 M business,

- Built new marketing organization with region / segment knowledge and focus

from 4 to 20 people in 2 years,

- Set up marketing approach with region book, marketing & operational plan &

reviews for +12% efficiency,

- Designed & launched full automation solution to enter Chinese distribution market

in 2 years giving € 12 M/y,

- Implemented systematic project win analysis for reference & promotion in focus

region / segment, +€ 30 M/y





1998 – 2005 STMicroelectronics - Semiconductor - $ 8.0 Billion - 45 000 people



2003 - 2005: Business Director - Mass Market Segment - Asia, Europe & NA

Managed a $ 300 M activity covering all sale channels worldwide with a 30

engineer team & $ 3.0 M budget,

- Developed new segment focus with right OEM, channel, offering & pricing,

leading to +16% annual growth,

- Coordinated a cross-functional team to design & launch new products, yielding

+$ 25 M additional sales,



2002 - 2003: Business Director - Automotive & Power Segments - Asia, Europe &

NA

Led with a 15 engineer team and $1.5 M budget a $ 80 M activity to +8% annual

growth over the market,

- Run critical contacts: automotive (Bosch, Marelli, TRW) & Power (APC, Artesyn,

Delta, Emerson, Ericsson).



2000 – 2002: Business Unit Director - P&L Diode - Asia, Europe & NA

Managed a $ 120 M Product Line with a $ 10 M development budget & 50 people

team, +22% annual growth,

- Launched global strategic projects in Industrial, Telecom & PC: Emerson, HP,

Huawei, Intel, Nokia, Samsung.



1998 – 2000: Product Marketing Manager - ASD & Discrete BU - Asia & Japan

Conducted a $ 120 M activity with a 12 staff team & $ 1.5 M budget to reach +20%

annual growth,

- Designed & implemented new segment strategy (Telecom, PC & Indirect) worth

US$ 20 million growth,





1992 – 1998 Texas Instruments (TI) - Special Materials - $ 1.5 B - 6000 people



1995 - 1998: Marketing Director - Clad Materials – Asia, Europe, LA & NA

Led all Marketing activities for Consumer & Telecom segments with a 6 people team

& $ 3.0 M development budget

- Identified a new $ 100 Market, developed right offering & entry plan and

generated $ 120 M in 4 years.



1992 - 1995: South Europe Sales Director – Clad Materials – France, Italy & Spain

Developed sales from $ 4.5 to 45.0 M with 3 sales people at key customers EADS,

Fagor, Onera, Pirelli, Schneider,

- Uncovered 2 new applications (appliance & telecommunication) & secured

strategic partnership (Alcatel, Seb).





1985 – 1992 Exxon Chemical - Additive Products - $ 1.5 B - 5500 people



1991 - 1992: EMEA Marketing Director - $ 10 M European Growth plan -

Lubricant Additive

1990 - 1992: Key Account Sales Executive - $ 20 M revenue +25% growth

- Elf, Shell North Europe

1987 - 1990: Technical Manager - $1.5 M development budget - France,

Middle East, Africa

1985 - 1987: Manufacturing Engineer - Batch process plant with 70

operators - France





1983 - 1985 G ISTA University - Mostaganem - Algeria

1983 - 1985: Chemical Teacher, 300 Students, 1st & 2nd year of Agriculture

University
 
Formation
 2003 - 2004 EMBA Edhec (Executive MBA part time) France - Graduated in Jan.

2005



1992 - 2013 Management & Strategy & Marketing internal trainings at TI, STM,

Areva & GE



1991 - 2.5 months Marketing New Technologies Training (IMD Lausanne, 3

months)



1980 - 1983 Engineer ENSIC (Ecole Nationale Supérieure des Industries

Chimiques) France – Jul. 1983
 
Divers
 INTERNATIONAL EXPERIENCE .

- 1987 - 2013 50% presence in the field (Europe, North America, Middle East,

India, Asia, Japan)

- 1992 - 1998 Several missions of 6 months in Boston – USA

- 1987 - 1990 Based in Abingdon – UK (3 years)

- 1983 - 1985 Based in Mostaganem – Algeria (2 years)



MISCELLANEOUS .

- 35 Ter Avenue Pierre Grenier, 92100 Boulogne Billancourt, France,

- 53 years old, French citizen, married, 3 children,

- Sports: Mountain climbing, Tennis (competition & teaching), Rugby
 
Recherches
 
Premier poste recherché en priorité
Titre du poste recherché :
International Marketing, Strategy or Business Director / VP
CV associé :
CV WORD DISPONIBLE
Secteur d'activité de recherche / categorie :
Industrie Générale
Classification Métier :
Directeur marketing
 

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